Ansattbilde: Asif Ijaz

Asif Ijaz

Bodø, Hovedbygning 116A
Marketing, Marketing£ Organisation and Leadership Division

Asif Ijaz is a research fellow in business administration at Nord University Business School. He has research interest in experiential consumption, tourist experiences, and consumer research especially related to Consumer Culture Theory (CCT). His current research project is " Consumer experiences in multi-cultural contexts" .


  • Norwegian Language and Society, Nord University, Norway (2020)
  • M.Sc.: International Business and Marketing, Nord University, Norway (2018)
  • MBA.: Risk Management, University of the Punjab, Pakistan (2008)
  • CA (Foundation): The Institute of Chartered Accountants of Pakistan (2001)
  • Bachelor of Commerce: University of the Punjab, Pakistan (2000)

Previous jobs:

  • Manager Fraud & Risk Management and Back-office Operations: Bank Alfalah Limited, Pakistan (2005-2016)
  • Officer Verifications - External Agencies Management Unit: Citibank N.A., Pakistan (2004-2005)
  • Sr. Accounts Officer: Argus Agro Chemicals, Pakistan (2000-2004)

I am assistant teacher on the Master level course " Branding and Consumer Marketing" with Professor Frank Lindberg at Nord University Business School.